Marcade simulations are:

• For undergrad&postgrad students, MBA and new graduates: Decide if a career in marketing is for you and get ready for marketing interviews. Or maybe you just like the competition. See where you stand in the competition against your peers.
• For university academic staff: Prepare your students for a real-life marketing challenge, and test if they can apply what they have learned to a real-life setting. You can also use our simulations as a supplement for your course or as a grading tool.
• For marketing departments: Experience new scenarios, expand your marketing knowledge, and strengthen your teamwork skills. Our simulations enlarge the intellectual horizon of your employees and provide them with a new perspective on approaching marketing problems.
• For HR departments: Interview marketing department applicants or cross-functional transition interviews for current employees. An excellent tool for technical and personal assessment.

Our simulations are tested, verified, notarised and patented.

Please get in contact with us if you would like to have a tailor-made simulation for your university/company.

Because our simulations are based on real-life scenarios.

When you participate in a Marcade simulation, be it against computer or other participants, you will have the chance to compete in a real-world environment. All the data in our simulations is parallel with real life.

Therefore, you will have the chance to test yourself without taking the actual risk.

In addition, one of the main goals of our simulations is to create a melting pot for academia and industry. You will experience how academic knowledge is utilised in real-life decisions. Those terms you see in academic articles and books, we demonstrate what they are used for.

We gamified our simulations. To put it simply, our simulations are not boring. Once the simulation starts, you will realise that it is possible to have fun even when competing.

Marcade simulations are created by successful and seasoned marketing professionals with impeccable academic backgrounds.

Marcade is a subsidiary of Rigel&Crew, a marketing consultancy.

This means that we have been assisting actual companies to improve their marketing performance. We have been doing this for many, many years now. And our ROI figures are much higher compared to our competition.

In addition, we have accumulated a great deal of experience in various sectors over the years. In brief, we know what we are doing and decided to share what we know with you.

We value education above everything, so, as Rigel&Crew, we decided to share our experience and knowledge to help people become better marketing professionals.

Also, our simulations are algorithm based. In other words, there is a theoretically infinite number of outcomes. Your decisions will affect other participants’ and computer’s decisions/results and vice versa.

Just like how it happens in real life!

We also provide a free of charge detailed feedback and discussion session after the simulation is completed. In our discussion session, we show you how and why your decisions shaped your results. After that, we discuss your strategy and compare it with real-life scenarios.

Absolutely!

Because our simulations’ infrastructures are modular, we can create ANY kind of business simulations according to your needs.

As we are seasoned marketing professionals with lots of experience in various industries, we can tailor new marketing simulations based on your expectations by ourselves. Just tell us what you need, and we will make it happen for you.

If you would like to be part of the process, we would be more than happy to have a collaboration. All we need is for you to have a brainstorming session with us.

Please give us a call for more details.

You can participate individually or as a group in any of our simulations. For example, a session might include 25 people divided into five groups, and another might consist of 10 individuals.

You can also participate in Marcade’s simulations by yourself without any other competitors. If you wish to do so, you will compete against artificial intelligence.

In our online simulations, we can go up to more than 1000 participants in one session. Also, it is possible to run multiple sessions simultaneously. So, in our online simulations, 100 sessions, each containing 100 participants, can be active simultaneously.

Our recommendation is to limit the number of usernames to 15 (which means up to 75 people) per session. Please note that this recommendation is valid only for a single session. It is always possible to create multiple concurrent sessions and let an unlimited number of participants compete simultaneously. We have had applications with more than 140 students from the same class, divided into two concurrent sessions.

You can also participate in our online simulations by yourself against artificial intelligence. You do not have to find other individuals or form a group to compete.

We offer both options. It is up to you which one to choose.

In our synchronous simulations, all participants have to participate in the simulation at the same time. A time limit is set for each stage/year, and the participants are required to complete the stages in the given time frame.

In our asynchronous simulations, we specify a time frame in which each participant can complete the simulation at their own pace. For example, the simulation can be accessible for four weeks, and each participant can log in to the page during those four weeks and make their decisions whenever they want.

Results will be available only after all the participants complete the simulation or a year.

Synchronous applications are, as you can guess, more stressful and more similar to real life. If you would like to make the simulation harder, we recommend this option.

Asynchronous applications are generally more convenient for bigger or multinational groups when participants live in different time zones (e.g., the USA – the UK ).

If you are a multinational corporation and would like your employees from different time zones to participate in the same session, our asynchronous simulations would be in your best interests.

Yes.

Orders over 20 usernames are subject to a discount.

Our discount percentage increases for orders over 50 and 100 usernames.

It is possible to order usernames before and use them in the future to have a cost advantage.

Please send us an e-mail to get a quote for bulk pricing.

Yes.

For bulk orders, we offer a free trial run for employers/academic staff.

If you are planning to order a custom simulation, please contact us. You can test our current simulations to get a feel of how our simulations’ infrastructure works.

Unfortunately, we cannot offer test runs for individual orders.

In brief, no. However, we have a recommendation.

We strongly recommend you use a computer to enrol in the online versions of our simulations. Although our online simulations are designed responsively and work on tablets and cellphones, we still recommend using computers for the best viewing experience. Please get into contact with us for more details.

It depends on your choices.

In synchronous versions, our simulations’ total runtime changes between 6 – 110 hours depending on the marketing knowledge level of the participants and the active simulation. Conquer the Internet® takes between 6 – 8 hours, Conquer the Market®, 6-13 hours and Conquer the World®, 12-110 hours (based on how the simulation is set up).

We can also administer our simulations on different days. For example, our simulations can be administered as a day-long workshop, or we may divide the application into multiple days.

There isn’t any time limit for asynchronous versions (apart from the time frame we set before activating the simulation). They may be active even year-long. However, you should expect to spend the same amount of time as a synchronous setting to complete the simulation.

Of course.

If you would like to discuss our services in more detail, don’t hesitate to get in touch with us via e-mail or the form at the bottom of this page.